URIAGE ON MÉDICO DA CASA
The Uriage brand, which has been developing a comprehensive range of skin care products for 20 years, found the perfect opportunity to talk about the benefits of its products on television. Dr. Almeida Nunes talks about the things we really need to know about health in useful chats about current affairs on the programme Médico da Casa, broadcast on SIC Mulher.
The Uriage brand appeared on four programmes in chats with specialists in certain diseases, who recommended Uriage products to help treat them. Brand integrations were further amplified on SIC Mulher’s social networks. These brand integrations were also posted on the SIC Mulher social networks.
Client
Uriage
Brand
Format
Inclusion in Daytime