Nivea na Casa Feliz

Nivea appeared on the SIC programme “Casa Feliz” with presenter Diana Chaves to promote their new products in the form of a telepromotion.

This is a fine example of how a daytime format manages to integrate a brand in the content while conducting a promotional campaign, all in a fun and dynamic manner.

Client

Beiersdorf

Brand

Format

Telepromotion in Daytime