DODOT

Every year, on World Prematurity Day, Dodot conducts an awareness campaign on the topic.

In 2020, a video created as part of this campaign went viral and Carolina Veiga, Director of Marketing at Procter & Gamble, spoke about the campaign and Dodot’s initiatives in the field of prematurity in a fake live featured in an exclusive break in SIC´s Jornal da Noite.