72%

This is the percentage of marketeers who argue that content marketing increases engagement with the audience.

82%

It is estimated that video content will account for 82% of global internet traffic in 2021.

86%

B2B marketeers agree that the main goal achieved by their content marketing activities in 2019, in 86% of cases, was to increase brand awareness.

70%

This is the percentage of companies that are investing in content marketing with the inclusion of visual content strategies in which videos stand out.

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